Never Miss Another Roofing Call
A hailstorm rolls through Tuesday afternoon. By Wednesday morning, every homeowner in a 15-mile radius is calling roofers. The phone does not stop for three days. Guru answers every call, qualifies the damage, books the free inspections, and feeds your crew a full calendar.
Built for Roofing. No contracts. Cancel anytime.
Sound Familiar?
Why roofing companies lose jobs
You already know these scenarios. Every one of them is money walking to your competitor.
Post-storm call volume is insane — and short
You get 10x your normal call volume for 72 hours after a hailstorm, then it's over. If you can't answer every call during that window, your competitors — especially the storm-chasers — eat your lunch. Guru scales instantly, books every inspection, never drops a call.
You're on a steep-slope roof, not on the phone
You're 30 feet up on a 10/12 pitch tearing off three layers of shingles in 95-degree heat. You physically cannot answer calls. Every call that rolls to voicemail while you're working becomes your competitor's job. Guru handles it.
Insurance claim questions eat hours of phone time
"Does my insurance cover this?" "Do you work with my carrier?" "What's my deductible going to be?" These calls take 15 minutes each and most don't book. Guru answers the common questions, explains your process, qualifies serious homeowners, and only books real inspections.
Commercial property managers demand fast response
A leaking roof on a commercial building costs the tenant money every hour. Property managers call the roofer who picks up first, every time. Guru answers in under a second, quotes commercial rates, and books the inspection before your competitor rolls to voicemail.
Trade Intelligence
What Guru knows about roofing
Not a generic answering service. Guru is trained on how roofing jobs actually work — the terminology, the urgency, the pricing.
Scenario
Customer calls after a hailstorm saying "I think my roof got hit"
How Guru handles it
Guru knows this is a hot lead — hail damage inspections are high-ticket (often full replacements through insurance). It books a free inspection, asks when the storm hit, whether they've filed an insurance claim yet, and flags the lead for your insurance-savvy estimator.
Scenario
Someone reports an active leak during a rainstorm
How Guru handles it
Guru treats this as an emergency tarp-and-dry-in call, not a full inspection. It asks where the leak is showing inside, whether they've put a bucket down, books the earliest available emergency slot, and quotes your emergency tarp rate.
Scenario
Caller asks about a specific material like "standing seam metal"
How Guru handles it
Guru knows standing seam is premium metal roofing — different price point, different install crew, longer timeline than shingles. It books a consultation at your premium-roof rate and flags the lead so your sales rep prepares the right product samples and financing options.
Scenario
Property manager calls about a commercial flat roof
How Guru handles it
Guru recognizes commercial flat-roof work (TPO, EPDM, modified bitumen) is a different business from residential. It captures building details, asks about current warranty and roof age, quotes your commercial inspection fee, and routes to your commercial division.
See It On A Real Site
Your website, AI-powered
A live Guru chat widget on a mock roofing website. Open it, try to stump it, book a fake appointment — it’s the same widget you’ll run on yours.
Apex Roofing LLC
Trusted Roofing Experts Since 2012
Professional roof repair, replacement, and inspection services for residential and commercial properties. Licensed, bonded, and insured.
Our Services
Roof Repair
Roof Replacement
Free Inspections
Business Hours
Mon-Fri: 7 AM - 6 PM
Sat: 8 AM - 2 PM
Sun: Closed (Emergency available)
Try it out
Click the chat bubble in the bottom-right corner, then try any of these:
- 1Ask about roofing services
- 2Try booking an appointment
- 3Ask about business hours
- 4Give your phone number and see what happens
This is a real AI assistant powered by Guru. Everything you see here is exactly what your customers would experience on your website.
The Business Owner's View
Here's What YOU Would See
While Guru handles the customer, you get instant notifications, full transcripts, and every lead organized in your dashboard.
New Lead Notification
Your Guru Dashboard
Conversation Transcript
Full chat history saved
Sarah Williams
Do you handle storm damage repairs?
Guru
Absolutely! Storm damage is one of our specialties. We do full inspections, emergency tarps, and insurance claim support.
Sarah Williams
Can someone come look at my roof this week?
Guru
I have availability on Thursday at 10 AM. Want me to book that for you?
Why Contractors Switch to Guru
Compare your real options
You’re already paying for missed calls. The question is how much.
| Missing the Call | Hiring a Receptionist | Answering Service | Guru | |
|---|---|---|---|---|
| Monthly cost | $0 (but you lose $3,000+/mo) | $2,500–4,000/mo | $200–500/mo + per-min fees | $149/mo flat |
| Available hours | Only when you answer | Business hours only | 24/7 but impersonal | 24/7, trained on YOUR business |
| Books appointments? | No | Maybe | Rarely | Yes, automatically |
| Knows your services? | N/A | Takes months to train | Reads a script | Knows everything, day one |
| Handles multiple calls? | No | One at a time | Yes, but generic | Yes, unlimited |
Monthly cost
Available hours
Books appointments?
Knows your services?
Handles multiple calls?
How It Works
Three steps to never missing a lead again
Plug Guru Into Your Phone + Website
Forward your calls to Guru Talk and drop Guru Chat on your site in one line of code. Takes 2 minutes. Works with any phone provider and any website.
Guru Answers Every Call and Site Chat
Whether a lead dials your number or taps the chat bubble, Guru picks up in under a second. It knows your services, hours, pricing, and service area — sounds natural, books appointments, captures leads in real time.
You Get a Text + a Booked Job
After every conversation — call or website chat — Guru texts you a summary. Who reached out, what they need, and whether it booked. You follow up only if you want to.
After Hours
6:42 AM, the morning after a hailstorm. Your phone rings.
You’re asleep. Your competitor’s phone is ringing too — and going to voicemail. Guru answers yours in under a second, triages the emergency, and books the job before you wake up.
Outcome: One of 47 inspections Guru booked overnight. Six weeks later, 19 of them became $18,000+ insurance replacements.
Caller
"Hey, we got slammed by hail last night — my neighbor already had a roofer out. Can you come look at mine? I don't want to be the last guy without a claim."
Guru
"Absolutely, we're booking inspections non-stop this week. Let me get you on the schedule — I've got an opening today at 2 PM or tomorrow morning at 9 AM. The inspection is free and takes about 30 minutes. We'll document any damage for your insurance claim."
Booked & Summary Sent
One of 47 inspections Guru booked overnight. Six weeks later, 19 of them became $18,000+ insurance replacements.
You slept through the whole thing.
Simple, Honest Pricing
Less than one missed job.
No hidden fees. No contracts. Cancel anytime.
Guru
AI that answers every call and website chat — books the appointment and sends you a summary.
100 voice min/mo included, unlimited website chat. Extra voice minutes $0.50/min — no surprise bills.
- AI Voice Answering (100 min/mo)
- AI Chat Widget
- SMS Call Summaries
- 24/7 Coverage
- Scheduling & Booking System
- Customer Database & Call Logs
- Invoicing & Job Tracking
- Automated Review Requests
Need a website too? We build and manage them for existing Guru customers — ask after signup.
Try Guru for 30 days. If you’re not blown away, you pay nothing.
No questions asked. No contracts. Cancel anytime.
Become a founding customer
We're onboarding a small group of contractors who want the best AI answering their phone in the industry. In exchange for your feedback, you get perks nobody else will.
- Setup fee waived ($299 value)
- Locked-in founding member pricing
- Direct access to the team building Guru
- Your feedback shapes the product
- Priority support — always
No commitment until you're live. 30-day money-back guarantee.
FAQs
Questions from roofing companies
Guru explains your process — "we inspect for free, document all damage, meet your adjuster on-site, and handle the claim from there" — but it doesn't give coverage opinions or deductible guesses. For specific claim questions, it books the inspection and lets your estimator handle the details in person.
Guru books every damage call as an inspection — the roofer decides repair vs. replace in person. What Guru does do is capture enough info up front (age of roof, extent of damage, insurance involvement) so your estimator walks in prepared.
Yes. "Free inspection" is a service type Guru offers by default if you've set it up. It books it on your inspection calendar (usually 30–45 min slots) separate from install or repair appointments, and captures the lead info your sales team needs.
It's the same forwarding your phone already supports. When you're on a job, after hours, or just busy — calls go to Guru instead of voicemail. Takes 2 minutes to set up.
Yes. Unlike a receptionist or even you, Guru can handle unlimited simultaneous calls. A busy Friday when everyone calls at once? Guru answers every single one.
No contracts. Cancel anytime. 30-day money-back guarantee. We're confident enough in Guru that we don't need to lock you in.
Guru also works for
Your Competitors Answer Every Call. Do You?
Try a demo call right now. Hear Guru answer, book an appointment, handle objections — all in real time.